American users check their smartphones an average of 47 times per day. The exception is the 18-24 age group who admitted to checking their phone a massive 86 times daily.

Nearly all marketers using text messages for business said it helped them drive revenue, with almost 60% reporting overwhelmingly increased revenue generation. Given its low cost and high engagement rates and reach, small business SMS marketing stats favor firms with low budgets. Research also suggests that firms can get up to $71 for every dollar they spend on SMS text messaging marketing.